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British International Motor Show in London was really a crowd puller. It was a fusion of auto giants and watch giant. Ferrari by Panerai was a real thriving experience for the enthusiastic crowd visited the International Motor Show. Ferrari by Panerai was a grandeur occasion in which Panerai unveiled new watch collection with pomp and show. It is an Italian fusion of time and sport. The collection of high-end, high precision and praise worthy watches and time pieces from the world famous Italian watch brand Officine Panerai were exhibited to the public at this year’s ‘Ultimate Collection’ at the ExCeL centre in Docklands for the first time. The pristine feelings of greatness, the most modern techno savvy design and dynamism of sports made the fusion of Officine Panerai and Ferrari, the names made the terms “made in Italy” a global merchandise brand.

Ferrari found something novel and debut for the wonderful crowd of the British International Motor Show through the display of amazing collection of majestic watches from the watch giant Panerai. The new 2008 collection consisting of about 18 brands of most modern eye feasting watches. These automotive inspired time pieces and watches were revealed by Ferrari in collaboration with the renowned Italian watchmaker Officine Panerai. These latest collections of the watches are now in market competing successfully with the popular wrists of the uber-wealthy with the likes of Aston Martin by Jaeger LeCoultre, Breitling for Bentley, and Mercedes SLR by TAG Heuer.

The state of the art technology, high end design, amazing grandeur styled look, perfect engineering and precision manufacturing make the Panerai brand the most favored in the watch and timepiece market. The brand name gives the assurance of the quality of the watches. The sporty look, the use in sports and entertainments and the unfailing precision are the important features attracting thousands towards the new collection of Panerai watches displayed in Ferrari show in London. Thee new watches of Ferrari by Panerai can be divided among two series namely the Scuderia and the Granturismo. The interesting part of the Ferrari by Panerai show was the price tags of the watches, something ranges in between £8,900 and £28,300. The world populace has accepted the Ferrai by Panerai watches with great passion.

The Ferrari by Panerai timepieces has exquisite features attracting the customers. These features display clearly the praise worthy qualities of Ferrari. It is depicted by the parallels in the facade of a chronograph with its buttons.  The Prancing Horse ideally placed at the centre, the rear view of a Ferrari: the buttons looking like the tail lights of a Ferrari, rear window resembling convex crystal and the profile of the case are all make these exquisite collections of watches really praise worthy.

These watches are the products of precise quality research, meticulous design and best craftsmanship. Some of the new models of Ferrari by Panerai are Ferrari Chronograph £28,300 (Special Edition), Ferrari 10 Days GMT £8,900 (Scuderia Collection), Ferrari 1/8th Second £10,400 (Special Edition) and Ferrari 8 Days Chrono Monopulsante GMT Classic £10,400 (Granturismo collection).